ABOUT

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About Us

YIWU VICTORY IMP. & EXP. CO., LTD.

With over 20 years of deep engagement in the plush toy industry, YIWU VICTORY IMP. & EXP. CO., LTD. has been making a professional presence in the sector since 2001. Leveraging its integrated capabilities in design, production, and export, it has grown into a reliable partner in the global plush toy market.

Corporate Values

Since its establishment, YIWU VICTORY IMP. & EXP. CO., LTD. has always adhered to the philosophy of “Creating Value for Customers”, serving global clients with professional capabilities and a sincere attitude. In the future, the company will continue to deepen its efforts in the plush toy field, continuously upgrading its design, production, and service capabilities. It is committed to “Moving Forward Hand in Hand and Achieving Permanent Win-Win” with all partners, growing from business partners to long-term friends, and jointly exploring greater space in the global plush toy market.

2025

We officially embarked on the self-operated journey of the “PAFEIBUDI” brand in the Trade City. With exclusive stores as windows, we fully showcase the brand’s ingenuity and creativity in plush toys. All products displayed in the stores are the latest core products developed by the brand, and each product has undergone the accurate capture of fashion trends by the design team and repeated refinement of quality details.

Currently, the company owns a number of professional factories, including Anhui Factory, Zaozhuang Factory, and its self-owned Yangzhou Factory. Each factory focuses on plush toy production, equipped with standardized production equipment and processes. It can flexibly allocate production capacity according to order requirements to ensure on-time and quality delivery of products, meeting the bulk order needs of different customers.

The company has established a dedicated designer department. Team members have rich experience in plush toy design, and are capable of accurately capturing industry fashion elements and consumer preferences in different markets (such as amusement park scenarios, festive atmospheres, pet usage needs, etc.). They provide full-process design services from creative conception to sample production, support customers’ customized needs, and help customers create differentiated products in market competition.

OUR COMPANY

2001

YIWU VICTORY IMP. & EXP. CO., LTD. officially launched its business in Yiwu. In the early stage, it focused on the trade of plush toys and daily necessities, gradually accumulating market resources and industry experience.

2008-2018

The company significantly enhanced its business focus, fully shifting to the specialized field of plush toys. It completed the key transformation from comprehensive trade to in-depth cultivation of vertical categories, laying a solid foundation for its subsequent development.

2018

The company not only established its own plush toy factory and design studio in Yangzhou to achieve independent control over the production and design links but also clearly defined the integrated development direction of “design, manufacturing, and export” simultaneously.

2018-2025

The company continued to deepen its core business, achieving steady expansion in the design innovation, production scale, and export layout of plush toys. During this period, it also set up an additional design studio in Yiwu to further strengthen its R&D capabilities, gradually growing into a plush toy enterprise with full industrial chain operation capabilities.

OUR TEAM

Sales Manager

Amy

Sales Manager

Belinda

Sales Manager

Jesse

Sales Manager

Qiana

Sales Manager

Rebecca

Sales Manager

Russ

Sales Manager

Winny

OUR CERTIFICATE

1.BSCI Certification

As an internationally recognized social responsibility audit standard, our company has successfully passed the BSCI certification. We fully comply with international norms in all dimensions such as labor rights and interests, production environment, and business ethics, which fully guarantees the social responsibility compliance of the supply chain and lays a solid responsibility foundation for in-depth cooperation with global brands.

2.ISO9001:2015 Quality Management System Certification

We have successfully obtained the ISO9001:2015 certification and established a complete and standardized quality management system. From product design, raw material procurement, production and processing to finished product delivery, we have realized refined quality control throughout the whole process to ensure that each batch of products can stably meet the quality requirements of the industry and customers.

3.EN71 Product Safety Certification

Our plush toy products have passed the EN71 EU toy safety standard certification, and meet the stringent EU requirements in key indicators such as material safety, physical and mechanical properties, and flame retardancy. They can access the EU and most markets around the world without barriers, providing authoritative safety endorsement for the products to be sold overseas.

Authoritative Certification Endorsement, Quality Worth Trusting

With 23 years of deep cultivation in the plush toy industry, we have won a number of authoritative qualifications by virtue of excellent product quality and standardized operation and management. In the future, we will continue to fulfill our quality commitment with high standards and strict requirements, and provide more high-quality and compliant products and services for global customers.

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